MÀlardalen University is a modern institution with campuses in VÀsterÄs and Eskilstuna, known for its strong focus on sustainability and innovation. Established in 1977, it offers a range of programs in areas such as engineering, business, and health sciences. With a student body of over 16,000, MÀlardalen University provides a dynamic and inclusive learning environment. The university is committed to collaboration with industry and society, providing students with opportunities for practical learning and engagement with real-world challenges. Its focus on sustainability and innovation makes it a leader in addressing global challenges through research and education.
The International Marketing Master's Programme at MĂ€lardalen University is designed to provide students with a comprehensive understanding of international marketing management and strategies across diverse markets. With a blend of research-based insights and practical knowledge, the program prepares graduates for successful careers in international companies, organizations, or academia. Students develop analytical skills and practical insights to navigate the fast-evolving global marketplace, emphasizing digitalization, sustainability, and responsible business practices.
Graduates of the International Marketing Master's Programme are equipped for careers in diverse roles related to international markets and marketing. They may work in multinational enterprises, small and medium-sized companies, or in academia. The program's focus on international business practices and integration of research-based knowledge prepares students for sustainable careers in both the private and public sectors. Practical skills acquired in market analysis, decision-making, and strategic development enable them to thrive in competitive environments.
MÀlardalen University is located in VÀsterÄs, a vibrant city known for its historic significance as a trading city dating back to the Middle Ages. VÀsterÄs is located by Lake MÀlaren and is recognized for its beautiful parks, cultural heritage, including the VÀsterÄs Castle, and modern technology-driven industries. The city offers a mix of traditional and contemporary attractions, making it appealing for students. Fun facts about VÀsterÄs include its role as a center for the Swedish engineering industry, hosting companies like Eskilstuna, and being the birthplace of many innovations in technology. The proximity to Stockholm provides easy access to a capital city known for its cultural, economic, and recreational facilities.
Living in VÀsterÄs as a student offers an engaging and dynamic experience. The cost of living is relatively affordable compared to larger cities like Stockholm, with a variety of housing options including student apartments, shared flats, and private rentals. The city boasts a rich student culture, with many opportunities for engagement in student activities and events, making it a welcoming environment for new students. Public transportation is reliable, making it easy to navigate the city and its surroundings. For students with family members, VÀsterÄs is suitable with access to schools, parks, and recreational activities for families, presenting a balanced lifestyle.
VÀsterÄs has a growing economy with opportunities in various sectors including manufacturing, technology, and services. Students can look for part-time jobs in local businesses, retail, and in the service industry such as restaurants or cafes. Additionally, there are opportunities at multinational companies in the nearby Stockholm area, where many graduates find employment after their studies.
